Ballmer has never been the shy CEO, but I thought that at times it was just a role he had to play in order to represent Microsoft. His public/business image never worked for me. I can only think of him shouting, and his business decissions were debatable to say the least.
It seems Ballmer was just Ballmer, and the recent critics against Nadella and its strategy are harsh, inelegant and not necessarily smart.
When he says the new universal apps approach “won’t work” and he points out that users must be able to run Android apps on their Windows mobile devices he is making the same mistake BlackBerry did.
Getting other platform apps on yours is not the solution, and it’s not the solution because if I want to take advantage of a platform software and services, I will buy a device that runs these software and services natively.
Your ideas won’t work, Steve. Your ideas won’t work.